Work on it.
Not in it.
Summit Solutions was founded on a simple belief: business owners deserve to actually own their life — not just their business. We build the AI systems that make that possible.
“I watched my mother run a business before any of this existed. No AI, no automation — just her. When life demanded she step away, the business couldn't survive without her. That shouldn't be how it ends for anyone.”
A business that couldn't survive without its owner.
Long before AI was a business term, our founder watched his mother build something from nothing. When life asked her to step back, the business stopped — no systems, no automation, no safety net. Summit exists so no owner has to choose between their business and their life.
The best people don't leave bad jobs. They leave exhausted ones.
We watched talented people burn out on tasks that machines can do better — data entry, follow-ups, manual reporting. We build the infrastructure that frees your best people to do their best work, and gives your business the resilience to run without you in the room.
Four principles.
No exceptions.
Everything we build traces back to these. They're not marketing language — they're the lens we use to decide what to take on, what to build, and when to walk away.
People First, Always
AI is a tool — what matters is who it serves. Every system we deliver gives time back to real people: owners, employees, and the families waiting at home.
Freedom by Design
The goal isn't efficiency, it's freedom. Freedom to step away, take a vacation, be present — without the business falling apart. We engineer that deliberately.
Work On It, Not In It
The best owners aren't working 80-hour weeks — they built systems that work without them. Our job is to help you make that shift as fast as possible.
Honest Before Anything
We'll tell you if AI isn't the right answer. We run on outcomes, not retainers built on dependency. If we can't show a clear return, we say so up front.
Two founders.
One goal.
Summit Solutions runs lean by design. Two co-founders with complementary strengths — one building the vision, one building the relationships — and a shared belief that business owners deserve better systems.
Driven by a deeply personal understanding of what it means when a small business doesn't have the right systems in place, Shir founded Summit Solutions to ensure that no owner ever has to choose between running their business and living their life. He leads strategy, client vision, and everything that shapes how Summit shows up in the world.
The connective tissue of Summit Solutions, Michael ensures that every client relationship is built on trust, transparency, and real communication — not just deliverables. He leads the human side of every engagement, from the first audit call to post-launch support, and makes sure the people-first values that define Summit Solutions are felt at every touchpoint.
Find your leak.
Fix it in days.
Book a free AI audit. We map your operations, identify where time and revenue are slipping through the cracks, and walk you out with a clear picture of what to do next.

